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Showing posts from August, 2022

How to Build a Marketing Plan for a New E-commerce business

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  Nearly every marketing Plan is now taking place online, and distinguishing between the various types of digital marketing used today can be difficult. Consider eCommerce marketing: what is it and how does it differ from practices such as social media platforms, content marketing, search engine, and email marketing? Importance of E-commerce marketing and digital marketing are not incompatible. All of the above digital platforms can be used by eCommerce websites to promote a product and grow their business.  Let us together discuss what E-commerce marketing is. What is Ecommerce Marketing? Ecommerce marketing is the act of increasing awareness and action for a company that sells its product or service online. Your 5 steps to build an e-commerce marketing plan should cover: Plan Reach Act Convert Engage Plan:(Create a digital marketing strategy, mission, and objectives) Begin by going through the previous year's performance. To develop an effective digital marketing strategy ...

Mailtrim vs. Outlook: Top 10 Secrets You Should Know

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  Outlook has been for many years and a popular email client among SMEs and large enterprises! Though used by large giants, many other email clients in the market have been outperforming this email client. One such email client is Mailtrim. Mailtrim, being one of the best and new-gen  email management software , offers similar features and functionalities to Outlook. However, it is the biggest competitor to Outlook as it provides all essential and enterprise-grade features free of cost. Incredible, right? Read on to know the top 10 secrets of Mailtrim that makes it one of the best  Outlook alternative  and the features that upbeat all other email clients as well. Let’s first glance at the overview of both email clients!. Mailtrim Overview: It is a  free email client  and runs on Windows, Mac, and Linux. This email management software is free for both business and personal use. It supports multiple email accounts and users can manage all of them in a unified...